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This informal CPD article ‘The Foundation of Value Based Marketing’ was provided by Alt Marketing School, a modern marketing school for marketers who want to do marketing differently and advance their career along the way.

Social skills can prove to be essential in all aspects of life, nowhere is this truer than in a professional environment. Having good social skills can aid in advancing your career, improving relations with management and colleagues and help to provide superior customer interaction. In this CPD article, we will outline the importance of good social skills, as well as give some simple tips on how to develop them in the workplace.

When applying for a job, people tend to focus on showcasing their experience and knowledge that is very specific to the role in question and can often overlook the personal skills and attributes they will bring to the role too. These different types of skills are commonly known as hard and soft skills, with hard skills referring to the job-specific qualities and soft skills referring to the personal attributes that allow you to thrive in the workplace. You’ll likely have a number of ways in which you’ve applied these skills in your personal life, which means you’ll be able to draw on them when job seeking regardless of your experience level.

CPD is a foundational tool for many professionals interested in increasing their employability and can provide significant value for individuals looking to stand out and advance their career. We recently conducted an online survey on our LinkedIn page asking followers what they found to be the most important benefit of participating in CPD to enhance employability. In this article, we will discuss the results of our poll, highlighting each of the key findings and providing a short analysis of the results.

Outside of business writing and hard journalism lies a world of creative writing. Whether you’re new to the craft, a nonfiction writer looking to experiment, or a casual creative writer, honing your creative writing skills is key to your success.

Due to the ever-growing importance of recognised, high quality learning, the accreditation of CPD training courses and events has become increasingly valued by organisations across industries. In January 2023, we conducted an online LinkedIn survey asking voters to choose the main benefit of CPD accreditation. In this article, we will provide an overview of what accredited training encompasses and offer a simple analysis of the results found.

Charities and non-profit organisations are usually set up to help people in need, make a difference in society, and support specific causes. They are often considered a part of the third sector—being neither a government organisation nor a private business seeking to make a profit.

Personal networking is more than exchanging business cards or adding contacts online - it is about building genuine, lasting relationships that can drive both personal and professional growth. Whether looking to expand career opportunities, gain fresh perspectives, or collaborate on exciting projects, personal networking can be fundamental to a successful professional journey.

If you work in the food industry, then a high standard of hygiene is an essential requirement. Whether you are a manufacturer, distributor or consumer, acquiring some basic knowledge around food hygiene is crucial for people's health and wellbeing. This CPD article will explain the importance of food hygiene and safety, including key principles, as well as outline why it can be beneficial to take a food hygiene course.

In this CPD article, we look at the art of data storytelling, a valuable skill that blends data analysis with narrative and visualisation to make complex information both accessible and compelling. Data storytelling is becoming a useful tool in a world of information and increasingly reliant on data - providing a powerful means to communicate insights in a way that is engaging and actionable.

The Learning Pyramid is a methodology that identifies the different ways of learning, and measures as a percentage the effectiveness of each method in terms of an individual retaining the knowledge they have learnt. In broad terms, it gives lower percentage effectiveness to passive forms of learning (lectures, reading) and much higher percentage effectiveness to active forms of learning (group discussion, practice by doing).

This informal CPD article, ‘Legislative Changes to Allow the Prescribing of Cannabinoids’, was provided by Andrea Last, Director and Clinical Lead at Jenner Medical Consultancy, formed by three healthcare professionals looking for a new challenge, with combined experience in the NHS, private practice, pharmacy, hospital, travel clinics and Cannabis Clinics who want the name to not only be synonymous with training and embedding protocol but also as a go to for assistance and support.

Knowing how to speak well and be able to engage a live audience is a crucial skill to have and can be invaluable both inside and outside of the workplace. In this CPD article, we aim to equip you with the essential tools needed to become a confident public speaker, from understanding why we find it so difficult to providing actionable tips to help develop your public speaking skills.

This informal CPD article Empowering movement in dementia care was provided by Rebecca Hill, Marketing Manager at Arjo, who believe that empowering movement within healthcare environments is essential to providing quality of care.

Business Intelligence (BI) is the discipline of transforming data into actionable insights using the latest technological tools. The integration of BI processes has become increasingly important to organisations across industries.